When and how to escalate to your state Attorney General. What they can do, expected timeline, and how to maximize impact. This guide is customized for San Francisco residents with California-specific consumer protection information.
San Francisco Local Tip: SF has additional local consumer protections — file with SF District Attorney's Consumer Protection Unit.
California law: Consumer Legal Remedies Act (CLRA) (Cal. Civ. Code § 1750) — treble damages available — private right of action
Visit naag.org/find-my-ag to find your state's Attorney General website. Most have dedicated consumer protection divisions with online complaint forms.
AG offices want to see that you tried to resolve directly. Include copies of your demand letter, the company's response (or lack thereof), and any relevant communication.
Most states have online forms. Include: company name, your contact info, description of the issue, amount in dispute, what resolution you want.
Upload: your demand letter, billing statements, correspondence, cancellation confirmations, screenshots of deceptive practices.
AG offices handle thousands of complaints. If you haven't heard back in 30 days, call to check status. Some states have online tracking.